编者按：

在本期“奖项聚焦”中，安德鲁·库姆斯（andrew coombs）荣获 ifa“年度新锐专业人士”。他以创新理念和以客户为中心的服务方式，在推动事务所发展的同时，也不断提升中小企业会计服务的标准。通过数字化工具优化流程、深入理解客户需求，并将社会责任融入企业实践，库姆斯展示了新一代专业人士的成长路径与价值追求。他的故事不仅体现了专业能力与创新精神的结合，也彰显了会计专业在支持企业发展和创造社会价值方面的重要作用。 

awardsin focus: rising professional of the year

奖项聚焦：年度专业人士新锐

andrew coombs’ journey at kings oak showshow fresh thinking and social purpose can help define service standards for smeaccountants.

安德鲁·库姆斯（andrew coombs）在 kings oak 事务所的历程表明，创新思维和社会使命感能帮助定义中小企业会计师的服务标准。

for andrew coombs of kings oak accounting,innovation is not just vital to growth; it’s a key to his client serviceapproach.

对于 kings oak 会计师事务所的安德鲁·库姆斯而言，创新不仅对业务增长至关重要，更是他客户服务方式的核心。

the somerset accountant was named ifarising professional of the year at the recent ifa conference & awards, withjudges praising his innovative practice.

在去年举行的英国财务会计师公会（简称：ifa）大会及颁奖典礼上，这位来自萨默塞特郡的会计师被评为“ifa 年度新锐专业人士”，评委们对其事务所的创新实践给予了高度评价。

“for me, innovation isn’t just abouttechnology – it’s about finding better ways to serve, connect, and make adifference,” he says.

他表示：“对我来说，创新不仅仅关乎技术，更关乎如何找到更好的方式去服务、去联系并产生积极的影响。”

“i’ve focused on building efficient,client-first systems using tools like engager and goproposal, which havetransformed how we manage onboarding and proposals, making the process seamlessfor us and our clients.”

“我致力于利用 engager 和 goproposal 等工具构建高效且客户至上的系统。这些工具彻底改变了我们管理客户入职和提案的方式，让我们和客户之间的流程变得无缝衔接。”

coombs says that, when used well, technologyhelps kings oak staff to spend more time with their clients. “we take time totruly understand each client’s business, goals, and pain points so we can offeradvice that’s practical, personal and forward-thinking.” 库姆斯认为，如果运用得当，技术能让 kings oak 的员工腾出更多时间陪伴客户。“我们花时间真正了解每位客户的业务、目标和痛点，从而提供务实、个性化且具有前瞻性的建议。”

having an effect

产生影响力

to drive local impact, coombs is in theearly stages of setting up a community interest company to offer accessiblebusiness support in somerset for those who can’t afford traditional advisory orcompliance services.

为了提升在当地的影响力，库姆斯目前正处于筹建一家社区利益公司的初期阶段，旨在为萨默塞特郡那些负担不起传统咨询或合规服务的人士，提供易于获取的业务支持。

“i believe everyone deserves the chance tosucceed in business, regardless of their starting point, and i want to be partof making that possible,” he says.

他表示：“我相信，无论起点如何，每个人都应该拥有在商业上成功的机会，我希望成为助力实现这一目标的一分子。”

coombs believes he has now built socialpurpose into the company’s routine practices. a partnership with internationalsocial enterprise b1g1 means every action taken on behalf of a client – big orsmall – triggers a charitable impact somewhere around the world.

库姆斯表示他已将社会使命感融入了公司的日常经营中。通过与国际社会企业 b1g1 合作，代表客户采取的每一项行动（无论大小），都会在全球某个角落触发一次慈善影响。

“we’re aiming to reach 100,000 globalimpacts by 2030, and that purpose drives a lot of what we do.”

“我们的目标是到 2030 年实现 10 万次全球影响力活动，这一目标驱动着我们的许多工作。”

influences and growth

影响与增长

coombs began his financial services careerin 2007, before joining his father’s accounting practice in 2018. since then,he credits two key sources with helping him grow the business to what it istoday.

库姆斯于 2007 年开启了他的财务服务职业生涯，并于 2018 年加入了他父亲的会计师事务所。自那时起，他将业务增长到今天的规模归功于两个关键因素。

“[my father] gave me the opportunity tostep into the business,” he says. “what’s made the biggest difference is thebalance he gave me – freedom to modernise the practice, implement new systems,and make decisions, while still offering guidance when needed.”

他说：“（我的父亲）给了我步入业务领域的机会。最关键的一点是他赋予了我平衡感：既给了我推进事务所现代化、实施新系统和做决策的自由，又能在需要时提供指导。”

coombs says joining the ifa in 2021 hasalso been a boon. “it’s a space where innovation, collaboration, and highstandards are encouraged. i’ve felt supported and inspired, and it’s reinforcedthat i’m in the right place to grow both professionally and ethically。”

库姆斯表示，2021 年加入 ifa也是一件幸事。“这是一个鼓励创新、协作和高标准的平台。我感受到了支持和启发，这让我更加坚信，我处在一个能让自己在专业素养和道德准则上共同成长的正确平台。”

文章来源：财务会计师公会会刊《财务会计师》（financialaccountant）2025年11月-12月刊，第23页